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Calendar

Football Promotions

2026

Game-by-Game Promotions

Saturday, Sept. 12 | 3pm CT
UC Davis

UC Davis

  • Home Opener
  • What to Wear: White
  • Giveaways:
    • K7NG of Dallas Crowns - first 2000 students
    • K7 Face Tattoos - first 5000 fans
Saturday, Sept. 26 | TBD CT
Missouri State

Missouri State

  • Family Weekend
  • What to Wear: Blue
  • Game Sponsor: Sewell
Saturday, Oct. 3 | TBD CT
Boston College

Boston College

  • ACC Home Opener
  • What to Wear: Blue
  • Game Sponsor: Viking Therapeutics
  • Giveaways:
    • "Blue Blood New Blood" Fanny Pack Bucket Hats - first 2000 students
Saturday, Oct. 17 | TBD CT
Virginia

Virginia

Saturday, Oct. 24 | TBD CT
Cal

Cal

  • Fan Appreciation
  • What to Wear: Red
  • Game Sponsor: Coca Cola
  • Giveaway:
    • SMU Stitch Link Hats - first 2000 fans
Friday, Nov. 6 | 6pm CT
Virginia Tech

Virginia Tech

  • Club Takeaway
  • What to Wear: Blue
  • Game Sponsor: Origin Bank
  • Giveaway: 
    • Foam Light Up Sticks - first 5000 students
Saturday, Nov. 14 | TBD CT
Wake Forest

Wake Forest

  • Homecoming | Senior Day
  • What to Wear: Blue
  • Game Sponsor: SMU Development & External Affairs
All promotions are subject to change. Giveaways are available on a first-come, first-serve basis while supplies last.

Season Promotions

Football

2026 Season

Promotions Homepage