SMU Athletics

Matt Schumacher arrived on the Hilltop in July 2021 as the Mustangs’ Director of Social, tasked with producing, developing and posting content on SMU football social channels. He now serves as the Assistant Director of Creative Media.

Schumacher came to SMU after serving as an assistant in social and digital content at California Baptist. He has also served with the club operations and gameday staff at the San Diego Loyal Soccer Club.

A 2020 graduate of California Baptist, Schumacher earned his degree in marketing with a concentration in sports marketing.